Lucidity Named a 2025 Gartner® Cool Vendor™ in Data Protection and Storage
Boston, MA — November 6, 2025 — Lucidity, the cloud-native storage optimization and automation platform that enables enterprises to manage, scale, and optimize block storage across AWS, Azure, and Google Cloud, today announced that it has been named a Cool Vendor in the 2025 Gartner® Cool Vendors™ in Data Protection and Storage report.
“We’re proud to be recognized by Gartner as a Cool Vendor in Data Protection and Storage,” said Vatsal Rastogi, Co-founder of Lucidity. We believe that this recognition validates our vision to make cloud storage optimization simple and accessible to everyone. As enterprises navigate performance, cost, and resilience challenges across multi-cloud environments, Lucidity is helping make cloud storage truly intelligent, automated, and effortless.”
Based on our over 600 cloud storage assessments and analysis of tens of petabytes of data, Lucidity delivers autonomous storage optimization that dynamically expands and shrinks live volumes with zero downtime—a truly differentiated capability compared to native CSP tools, which are often complex and risky to use.
Lucidity’s NoOps, autonomous, application-agnostic layer automatically detects storage waste and dynamically scales storage volumes, enabling our enterprise customers to increase their cloud block storage disk utilization from an average of ~30% to over 70%.
The solution drives significant ROI for FinOps, DevOps, and Cloud Infrastructure Teams. Organizations in financial services, healthcare, government, and other regulated industries — where downtime, overprovisioning, and mis-tiering can result in significant cost and compliance risk — stand to gain the most value from Lucidity’s intelligent automation.
“We believe that being named a Gartner Cool Vendor reinforces what our customers already experience — that Lucidity is transforming how enterprises think about cloud storage management and optimization,” added Nitin Bhadauria, Co-founder of Lucidity. “We’re just getting started on our mission to deliver visibility, automation, and resilience without compromise.”
Source: Gartner Cool Vendors in Data Protection and Storage October 24 2025. Authored by Kuldeep Kumar Singh and Michael Hoeck.
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About Lucidity
Lucidity is the industry’s first multi-cloud storage management company, helping enterprises around the globe save up to 70% on their cloud bill and reclaim 100s of hours of DevOps effort with zero changes to their code. Lucidity brings automation, cost savings, and clarity to cloud storage across AWS, Azure, and Google Cloud.
Some of the largest enterprises in the world leverage Lucidity to autonomously rightsize cloud block storage on an ongoing basis, get unified visibility into key storage metrics, see data-driven recommendations for disk tiering, and make one-click, downtime-free changes. Lucidity enables IT, Cloud, and DevOps teams to optimize storage management and deliver world-class performance without inefficient manual work and cost overruns.
Founded in 2021, Lucidity has offices in Boston, Bangalore, London, and Abu Dhabi. Enterprises like World Market, Dometic, and global Fortune 500 companies, including one of the world’s largest airlines, have leveraged Lucidity’s unique technology to significantly improve their cloud storage utilization and reduce cloud spending.
To learn more about Lucidity, please visit https://lucidity.cloud
For media inquiries, please contact raj.dutt@lucidity.cloud